Trade Show Storytelling for Pelican Robotics & NPSG Global
Background and Challenge
Pelican Robotics and NPSG Global partnered to exhibit at ProMat 2025, one of the logistics and supply chain industry’s most prominent trade shows. With a shared focus on automation and fulfillment innovation, both companies wanted to showcase their work in a way that captured not just the technical highlights—but the energy, interactions, and personality behind the booth.
The challenge was to film in a fast-paced trade show environment while juggling multiple deliverables, including social-ready content, product demos, and brand-specific edits. Both teams needed a production partner that could move quickly, stay flexible, and deliver polished content on a tight post-event timeline.
Overview
- Project Name : ProMat 2025 Event Coverage
- Client : Pelican Robotics & NPSG Global
- Category: Trade Show / Corporate Event
- Sub-Category : Event Media Package
Solution and Execution
JSB Video provided full-service video and photo coverage for Pelican Robotics and NPSG at ProMat 2025, capturing product demos, team interviews, and booth interactions. We delivered both raw assets within days and a suite of edited videos tailored for different platforms, including:
- A quick “Hey, We’re Here!” social teaser
- Highlight reels for Pelican and NPSG
- Product demo videos
- Interview clips for LinkedIn
- A fast-paced social media recap
We also delivered high-res, edited photos for immediate marketing use. Every asset was aligned with each brand’s look and feel, ensuring content was polished, professional, and ready for deployment.
Results
Pelican Robotics and NPSG Global walked away from ProMat 2025 with a full suite of dynamic media content that extended the value of their trade show investment. The assets helped both teams continue conversations with leads, showcase their innovations online, and reinforce their thought leadership in the logistics space.
Both companies praised JSB Video for their flexibility, professionalism, and ability to capture content that felt authentic, clean, and aligned with each brand’s tone. The successful execution under fast turnaround conditions proved JSB Video’s ability to manage complex, multi-stakeholder projects in high-traffic environments like ProMat.
