When you think about video content, social media platforms like Instagram, TikTok, and Facebook may come to mind first. While these platforms are great for sharing videos, the potential of video extends far beyond social media. At JSB Video, we believe in leveraging video to solve business challenges, drive engagement, and tell compelling stories across multiple channels.

Here are 10 innovative ways to use video content that go beyond the scroll, helping your business thrive in new and exciting ways.

1. Corporate Training and Onboarding

Streamline employee training with dynamic video content.

• Why Use Video? Training videos convey information more efficiently than manuals or in-person sessions.
• How to Use Them: Host training videos on intranets, learning management systems (LMS), or employee portals.

2. Internal Communications

Keep your team informed and engaged with internal videos.

• Examples: CEO updates, product announcements, or event highlights.
• Distribution: Share videos via email newsletters, Slack, or Microsoft Teams.

3. Customer Support and Tutorials

Enhance customer service with easy-to-follow video guides.

• Benefits: Tutorials simplify complex processes, reducing customer frustration and support tickets.
• Where to Host: Include videos in your website’s support section, apps, or customer service portals.

4. Sales and Marketing Presentations

Elevate your pitches with polished video content.

• Why It Works: Videos showcase product features, customer testimonials, and case studies in a compelling format.
• Usage: Embed in sales emails, use during presentations, or host on your website.

5. Event Coverage

Capture the energy of your events with professional video coverage.

• Use Cases: Conferences, trade shows, or corporate retreats.
• Applications: Share videos in post-event emails, on your website, or as promotional material for future events.

6. Recruitment

Attract top talent with engaging recruitment videos.

• Content Ideas: Showcase company culture, employee testimonials, and workplace perks.
• Distribution: Use on careers pages, job postings, or at recruitment events.

7. Product Demonstrations

Showcase new products with engaging demonstration videos.

• Benefits: Help potential customers understand product features and benefits more effectively than written descriptions.
• Platforms: Use on your website, in email campaigns, or at trade shows.

8. Client Testimonials and Case Studies

Build trust with video testimonials from satisfied clients.

• Why It Works: Seeing real customers share their success stories boosts credibility.
• Where to Share: Host on your website, include in email campaigns, or use during client meetings.

9. Educational Content

Position your business as an industry leader with educational videos.

• Examples: Share insights, tips, or how-to guides that add value for your audience.
• Distribution Channels: Publish on your blog, email newsletters, or educational platforms.

10. Interactive Experiences

Engage audiences with immersive, interactive videos.

• Applications: Virtual tours, interactive tutorials, or personalized video messages.
• Industries: Perfect for real estate, travel, or hospitality sectors.

Unlock the Full Potential of Video with JSB Video

Video is a versatile and powerful tool for every aspect of your business. At JSB Video, we specialize in creating tailored video content to help you achieve your goals. Whether you’re enhancing training, supporting customers, or driving sales, our team has the expertise to help you go beyond social media and unlock video’s full potential.

Schedule a call with a producer today to explore how we can help you leverage video for success.